Real science…
For people who want to look and train like athletes
THE MASTERS ATHLETE COOKBOOK
Delicious, suitable for the whole family and healthy.
Macro counted meals you can enjoy.
$29
Cookbooks
MUSCLE FOOD FOR ATHLETES
Written by strength & conditioning coach Sherin Al-Bloushi.
Packed full of nutritious and delicious dishes from all over the world.
$29
SWEET TOOTH: DESSERTS FOR ATHLETES
Who says eating healthy has to be boring?
From waffles to cookies, these treats are created to help you recover faster.
$9
The 3-in-1 Bundle…
All 3 athlete cookbooks to combined for the complete package
Guides & Journals
THE LEAN ATHLETE’S PLAYBOOK
Introducing the Lean Athlete's Playbook - A high-impact bundle made for everyday athletes who want more than generic advice.
This isn’t just information — it’s strategy, clarity, and action all in one.
$47
PERFORMANCE JOURNAL
This journal shifts your focus from the scale to your effort, habits, and headspace — giving you real data you can act on.
This isn’t about looking a certain way.
It’s about living and performing better, every damn day.
$30
Digital Courses
MASTERS ATHLETE FORMULA
Transform your body without a lifetime of weighing food
The most comprehensive program for creating a stronger and leaner physique no matter what your age.
$497
THE BLUEPRINT
Do you train hard but feel like your body doesn’t reflect the work that you put into it?
I’m willing to bet you can completely change your body composition (you know, lose fat and have visible muscle) in 12 weeks.
$97
THE ULTIMATE 5 DAY CHALLENGE
Know what you’re supposed do but struggle to stick to it?
This 5-Day challenge uses the latest neuroscience to get those habits to stick so you can effortlessly stick to the new lifestyle without the guilt or temptations.
$87